
for designer, illustrators and curious people
Good Morning!
Welcome to my 2025 porfolio

About me
Brazilian graphic designer with multiple interests and perspectives on the possibilities of Design as a resource on different scenarios.
My work has been mainly in the areas of communication and marketing since 2017, designing and graphically interfering in commercial and authorial projects involving marketing, biomimicry, brand, art, gender, identity and technology.
Awards
shortlist
Lusófonos Creativity Award
Portugal | Euroupe
shortlist
ABRE Design Award
Brazil | South America

Hi, I'm Pauli
Living in São Paulo, Brazil, with my dog Elena. But i'm actually from Rio!
A very outgoing person. Passionate about design, art and psychology.
I really enjoy going out with my friends, go to the beach, swimming (planning to do my first swimming crossing this fall!) good gastronomic experiences, travel just to know museum and art history and I love collecting different books and design items.
Feitler's philosophy:
Design should flow. It should have rhythm. You can't look at one page alone-you have to visualize what comes before and after.
-Bea Feitler, Brazil.
Creative Skills

Visual branding
Deep Knowledge about how to develop and conceptual thinking in identity design elements for brands.
Color systems, psychology and harmony.
Using color effectively to evoke emotions and communicate brand messages.
Aa Bb Cc
Deep understanding of typefaces, hierarchy, kerning and tracking. Selecting and combining fonts effectively to create legible designs with a strong visually appealing.
Ability to create balanced and visually engaging layouts for various media on and offline, considering factors like visual flow, hierarchy, and white space.

Motion Design
Understanding of animation principles like timing, spacing, easing, anticipation, and follow-through. Can create realistic and engaging movement that conveys emotion and meaning.
Packaging & Editorial
Ability to design functional and structurally offline materials. Creating experiences that make the brand become unique and highly memorable
Understanding of various materials (paperboard, plastics, glass, metals) and their properties.
Familiarity with printing techniques (offset, flexography, digital), die-cutting, embossing, and other manufacturing processes.
Can develop mood boards, sketches, and 3D renderings to showcase concepts.